Web Strategy

An effective web strategy bears its own competitive advantages, and once it is structured and documented, it is clearer to determine the technology, structure and the content a final web solution shall have.
In practice, however, we often have unstructured ideas than we can simply sum up with a simple term. An effective web strategy can also be an integral part of an overall business development strategy of a company.

At Bizfab, we follow a structured methodical approach within a strong governance framework to formulate a web strategy before we commence the project. The process of gathering information that is required to formulate a web strategy may involve, conducting workshops with mind-mapping sessions, providing questionnaires or by way of interviews.

The information that is gathered during the strategy formulation process will be further analysed to formulate a web strategy to an organisation.

Stated below are the key steps that are involved in this process.

  • Determine the scope of the project.
    A project scope defines what is included and what is excluded from the proposed solution. We will have a preliminary discussion with your company to guide through the steps and to determine the functional areas that are not included and/or excluded in the final solution.
    In some instances, we may advice your organisation to phase the project in to separate stages in order to structure the solution and to balance the available resources.
  • Set Objectives and Key Deliverables
    In order to develop and implement the final solution on time and to ensure the overall quality of the project, we will discuss and agree on a set of objectives and the relevant key deliverables with your organisation.
    During the course of the project, the objectives and the percentage completion of each key deliverable will be regularly measured by our project management team in order to ensure the on-time delivery of the project within the budget.
  • Prepare a Visual Concept Diagram
    After gathering above information, we will structure the ideas and prepare a visual diagram to illustrate the integration and the technological aspects of the proposed solution.
  • Formulate the Web Strategy
    The information gathered will be further analysed and structured to formulate the final web strategy.
 






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